Oscars to leave ABC & stream in YouTube from 2029, for free
ABC, where the film industry's biggest night has aired for decades, has rights to the telecast through 2028.
PTI
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There will continue to be commercials during the Oscars on YouTube (AI)
Los Angeles, 18 Dec
The Academy of Motion Picture Arts and Sciences (AMPAS) has
signed a multi-year deal that will give YouTube the exclusive global rights to
the Oscars, beginning in 2029 with the 101st ceremony and running through 2033,
reported Variety.
ABC, where the film industry's biggest night has aired for
decades, has rights to the telecast through 2028.
According to the outlet, the Oscars, including red carpet
coverage, behind-the-scenes content and Governors Ball, will be available live
and for free on YouTube to viewers around the world, as well as to YouTube TV
subscribers in the United States.
There will continue to be commercials during the Oscars on
YouTube, according to sources familiar with the matter, as per Variety.
Architects of the agreement said they hope the move to
YouTube will help make the Oscars more accessible to "the Academy's
growing global audience through features such as closed captioning and audio
tracks available in multiple languages."
"We are thrilled to enter into a multifaceted global
partnership with YouTube to be the future home of the Oscars and our year-round
Academy programming," said Academy CEO Bill Kramer and Academy President
Lynette Howell Taylor, in a joint statement, as quoted by Variety.
"The Academy is an international organisation, and this
partnership will allow us to expand access to the work of the Academy to the
largest worldwide audience possible, which will be beneficial for our Academy
members and the film community. This collaboration will leverage YouTube's vast
reach and infuse the Oscars and other Academy programming with innovative
opportunities for engagement while honouring our legacy. We will be able to
celebrate cinema, inspire new generations of filmmakers and provide access to
our film history on an unprecedented global scale," added Bill Kramer.
"The Oscars are one of our essential cultural
institutions, honouring excellence in storytelling and artistry," said
YouTube CEO Neal Mohan.
"Partnering with the Academy to bring this celebration
of art and entertainment to viewers all over the world will inspire a new
generation of creativity and film lovers while staying true to the Oscars'
storied legacy," added Neal Mohan as quoted by Variety.
According to the outlet, the Academy had been seeking a new
broadcast licensing agreement for the better part of 2025. Over the summer,
several expected and unconventional buyers, including NBCUniversal and Netflix,
had come into the mix as potential suitors.
Insiders believe that YouTube shelled out over nine figures
for the Oscars, besting the high eight-figure offers from Disney/ABC and NBCUniversal,
reported Variety.
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