Dhoni seeks trademark for sobriquet 'Captain Cool'
MS Dhoni trademarks ‘CAPTAIN COOL’ for sports services; ICC inducts him into Hall of Fame for calm leadership and stellar career.
PTI
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New Delhi, 30 June
Former Indian cricket team captain Mahendra Singh Dhoni has filed a trademark application for the phrase 'CAPTAIN COOL', a sobriquet widely associated with his calm on-field demeanour.
According to the Trade Marks Registry portal, the application's status is 'accepted and advertised'. It was published in the official trademark journal on 16 June. The application was filed on 5 June.
The proposed trademark is registered under the category for sports
training, providing sports training facilities, sports coaching and services.
No comments could immediately be obtained from Dhoni.
Interestingly, another company, Prabha Skill Sports (OPC) Pvt Ltd, had
earlier filed a similar application for the phrase. However, that application's
status is showing as 'rectification filed'.
Earlier this month, Dhoni was inducted into the ICC's Hall of Fame for
the year 2025 along with seven cricketers, including Australian great Matthew
Hayden and South Africa's Hashim Amla.
The ICC hailed Dhoni as a player who excelled not just in numbers but
also in "extraordinary consistency, fitness and longevity".
"Celebrated for his calm under pressure and unmatched tactical
nous, but also a trailblazer in the shorter formats, MS Dhoni's legacy as one
of the game's greatest finishers, leaders and wicketkeepers has been honoured
with his induction into the ICC Cricket Hall of Fame," the ICC statement
had said.
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